Bharat Petroleum Corporation Ltd (BPCL) kicked off the national launch of PNG & CNG Drive 2.0 in a bid to facilitate the clean energy shift in India to enhance the use of natural gas as a source of energy. It also includes advertisements on television involving actor Ravi Kishan for CNG and actress Sakshi Tanwar for PNG to promote safety, affordability, and environmental advantages.
The duration of this campaign is from January 1 to March 31 in 2026. This has been initiated by the Ministry of Petroleum and Natural Gas as well as the Petroleum and Natural Gas Regulatory Board. This has aims to promote the adoption of PNG in residences as well as the increased utilization of CNG for transportation.
Promoting the vision of a gas economy:
Subhankar Sen, Director (Marketing), BPCL, during the press conference, said, “The PNG & CNG Drive 2.0 initiative marks a major move in the positive direction of nation-building and the enhancement of the quality of living for our citizens. The adoption of natural gas ensures the delivery of safety, reliability, and continuity of supply—from kitchens to transportation, in a carbon emission-reducing manner. Given the urbanization and mobility patterns in India, the need for a gas-filled lifestyle aligned with a gas-driven nation couldn’t be more pertinent.”
The ‘Non-Stop Zindagi’ campaign :
“Non-Stop Zindagi” thought campaign encourages the usage of natural gas as a convenient and safe fuel option, which offers benefits like the absence of the need for refilling and the assurance of regulated pressure for residential, commercial, and transportation purposes. This was revealed by Rahul Tandon, the “Business Head – Gas,” stating that the “initiative signifies the combined efforts of the government and the private sector for the promotion of natural gas as a crucial component that supports the increase and the satisfaction of the Net Zero target for 2070 for India.”
PNG and CNG’s lifetime relevance:
“PNG powers homes, offices and restaurants, while CNG fuels cars, buses and commercial transport,” noted Neera Asthana Phate, General Manager of Corporate Communications & CRM at Mahanagar Gas Limited. She underlined that PNG and CNG are lifelong friends that facilitate mobility and cleaner living. Reaching people is essential, she continued, and she expressed confidence that this program will propel an Indian clean energy movement across the country.
Communication as a catalyst:
Raman Malik, Head – PR & Brand, BPCL, observed: “The PNG & CNG drive 2.0 reiterates the need for transparent and credible communication to facilitate the clean energy transition in India”, adding that it helps to disseminate the aims through media to reach the masses.
Infrastructure for city gas delivery is growing quickly:
From 25–30 geographical areas in 2014 to 307 areas presently, covering almost the whole mainland, India’s CGD infrastructure has grown dramatically over the last ten years. With more than 8,500 CNG stations and more than three lakh kilometres of pipelines installed, the nation has connected 1.61 crore PNG households.
Due to consumer acceptance and subsequent reforms, such as a unified pipeline tariff, natural gas volumes have increased from 14.8 MMSCMD to 42 MMSCMD. Aiming for a cleaner, more sustainable energy future, the CGD industry has enlisted public figures for outreach in order to increase public awareness. BPCL is still working with CGD organisations to promote the broad use of PNG and CNG.
