Toyota Kirloskar Motors (TKM) has made history by selling 300,000 hybrid cars in India, indicating the emergence of SHEV technology among Indian consumers. This is because customers are increasingly becoming conscious about fuel economy, emissions, and performance. At the same time, this milestone demonstrates that customers have confidence in the Toyota brand and its efforts towards carbon-neutral transport. In the past three decades, Toyota has been able to sell over 38 million electrified vehicles globally. It uses its multi-pathway approach for reaching carbon neutrality and provides customers with different hybrid variants such as Urban Cruiser Hyryder and Innova HyCross in India.
Leadership stresses vision of “mass electrification”:
Speaking of the milestone, Mr. Sabari Manohar, the Executive Vice President, Sales-Service-Used Car Business of Toyota Kirloskar Motor stated that “We are extremely proud to cross the significant milestone of reaching three lakh cumulative sales of hybrid vehicles in India, showcasing the high and growing level of trust from our customers in the innovative Toyota Self-charging Hybrid Electric technology. As Toyota, our principle of ‘Mass Electrification’ lies in providing mobility solutions for all practical, scalable, and sustainable reasons. Hybrid technology acts as a vital transition from an environmentally safe future by allowing consumers to enjoy the benefits of electrified powertrains without making any compromises.”
Operation of Toyota hybrid technology:
Toyota’s hybrid technology perfectly blends a petrol engine and an electric motor in order to boost efficiency. It uses one source of energy from time to time to ensure maximum fuel efficiency. It can function on electric mode to boost efficiency and lessen environmental footprint. With the ability of being charged by means of regenerative braking and engine power, its users do not have to worry about lack of charging facilities.
Reliability and high resale value ensured:
In order to convince potential customers of its reliability, Toyota guarantees their hybrid batteries for up to 8 years. Following its vision of ‘Mass Happiness to All’, Toyota has been actively striving towards achieving greater sustainability through the production of diverse types of green cars such as HEVs, PHEVs, BEVs, FCEVs and FFVs.








